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Shanghai | Hong Kong | London

 

 

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OUR SERVICES

Strategy, Execution & Real-World Impact—for Brands In or Eyeing China.

Whether you're already here or just scoping the runway, we help luxury brands cut through the noise, nail their positioning, and drive measurable results in China’s most complex and lucrative market.

For Brands Already in China

Market Benchmarking Reports

How do you really stack up?
We go beyond surface numbers to deliver unbiased, third-party reports that cut to the core of your performance—brand to store, strategy to execution.

What you’ll walk away with:

  • Sector size & growth insights
  • What your competitors are doing better (and worse)
  • Consumer trend shifts you need to act on
  • Where you’re winning—and where you’re not
  • Actionable steps to level up

Get a sharper view of your brand’s China play.

Luxury Retail Performance Assessment

Luxury’s getting smarter. Your stores should too.
Today’s Chinese luxury shopper expects more than logos—they want service that speaks their language (literally and culturally).

We assess your front-line retail presence and surface what matters most:

  • Selling with substance, not just a smile
  • High-end etiquette that builds loyalty
  • Rapport with the right clientele
  • Follow-ups that feel personal, not pushy

Turn your in-store experience into your best marketing tool.

For Brands Looking
to Enter China

Brand Building & Awareness Campaigns

No store? No problem.
You still need presence.

Just because you're not in China doesn’t mean you’re off the radar. We build brand recognition where it counts—across digital platforms and premium media.

What we do:

  • Daily Weibo ops & content localisation
  • Press coverage with niche, influential audiences
  • Strategic exposure to travelling luxury consumers
  • Lay groundwork for future physical entry

 

Stay top-of-mind, even before you’re on the ground.

Market Opportunity Reports

Before you enter, know
what you’re walking into.

A deep-dive snapshot that reveals if, when, and how your brand should move into China.

We answer:

  • How big is the opportunity—for real?
  • Who are you up  against?
  • Where’s your edge—and how can you own it?
  • What are consumers craving—and what turns them off?

 

No guesswork. Just clarity.

Business Development & Product Testing

China’s fast. Testing here
shouldn’t be slow.

Want to test your concept without a full commitment? We help you plug in early with less risk and more insight.

What we offer:

  • Consumer response testing
  • Press & influencer outreach
  • Micro-launches with macro insights
  • Pre-entry partnership scouting

 

Learn fast. Scale smart.

Training: Selling to Travelling Chinese Consumers

They’re coming to you.
Are you ready?

Travelling Chinese luxury shoppers are a goldmine—but only if you know how to engage them. We train your team to do just that.

You’ll learn:

  • How to speak their language—literally and culturally
  • Collective psychology: how one sale becomes five
  • Visual merchandising that resonates
  • High-impact moments that convert and stick

 

Make every Chinese visitor a brand loyalist.

Let’s Make Your China Strategy Worth More.

No fluff. No wasted budget. Just smart, tailored execution that works.

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